Paid Media Specialist
Realatte is seeking a Paid Media Specialist in Mumbai to drive full-funnel growth through data-driven digital acquisition strategies. The role involves managing large-scale budgets across Google, Meta, and LinkedIn while optimizing performance metrics like ROI and CPA. Candidates must possess significant experience in performance marketing, campaign execution, and advanced analytics. This position requires strong analytical and communication skills to collaborate with cross-functional teams.
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Experience
1-7 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Realatte is seeking a Paid Media Specialist in Mumbai to drive full-funnel growth through data-driven digital acquisition strategies. The role involves managing large-scale budgets across Google, Meta, and LinkedIn while optimizing performance metrics like ROI and CPA. Candidates must possess significant experience in performance marketing, campaign execution, and advanced analytics. This position requires strong analytical and communication skills to collaborate with cross-functional teams.
TAL's take
Solid role scope within a professional agency environment with clearly defined performance expectations.
The JD provides a crisp, well-defined set of responsibilities and technical requirements for a Paid Media role.
Must haves
- Bachelor’s degree in Marketing, Business, or related field
- 1–7 years of experience in performance marketing or paid media
- Proven track record managing high-budget campaigns
- Deep expertise in Google Ads, Meta Ads Manager, and LinkedIn Ads
- Strong analytical mindset for interpreting complex data
- Experience with attribution models and conversion tracking
Tools and skills
About the company
Realatte is an established digital marketing agency, categorized as a mid-tier entity.