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Manager - Digital Transformation

AbbottMumbai, IndiaPosted 18 May 2026

Abbott is hiring a Digital Marketing Manager in Mumbai to lead digital transformation and campaign execution across HCP touch points. The role involves managing digital strategy, agency partnerships, and CRM programs to support brand objectives. Candidates must have experience in multichannel engagement, performance media, and proficiency in tools like Google Analytics and CMS platforms. The position requires strong stakeholder management and the ability to influence cross-functional teams.

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Experience

2-3 years

Function

Marketing

Work mode

Onsite, India

Company

Tier 2

What you will work on

Abbott is hiring a Digital Marketing Manager in Mumbai to lead digital transformation and campaign execution across HCP touch points. The role involves managing digital strategy, agency partnerships, and CRM programs to support brand objectives. Candidates must have experience in multichannel engagement, performance media, and proficiency in tools like Google Analytics and CMS platforms. The position requires strong stakeholder management and the ability to influence cross-functional teams.

TAL's take

Quality 65/1004/5 clarityTier 2 company

Solid role at a globally recognized healthcare leader with clear functional ownership in digital strategy.

The JD is clear about digital marketing scope and requirements despite a slightly long list of responsibilities.

Must haves

  • Experience in handling and executing multichannel engagement
  • Strong exposure to digital media campaigns
  • Technical experience with analytics and CMS
  • Hands on experience with adwords and facebook ads
  • Proven experience with digital marketing
  • At least 2-3 years of hands on digital marketing experience

Tools and skills

google analyticswordpressaemcrmadwordsfacebook adsseosemdisplay advertising

Nice to have: programmatic advertising.

About the company

Global healthcare company with significant established market presence but not a top-tier tech-first unicorn.

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