Social Media & Content Specialist
HairOriginals is a luxury consumer brand specializing in natural hair solutions looking for a social media and content specialist in Gurugram. The role centers on creating viral-style scripts for Instagram Reels and YouTube Shorts, alongside managing brand storytelling and campaign execution. Candidates must possess strong creative writing and social media marketing skills to engage beauty and lifestyle audiences. This is an onsite role focused on driving brand awareness and digital presence.
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Experience
Experience not specified
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
HairOriginals is a luxury consumer brand specializing in natural hair solutions looking for a social media and content specialist in Gurugram. The role centers on creating viral-style scripts for Instagram Reels and YouTube Shorts, alongside managing brand storytelling and campaign execution. Candidates must possess strong creative writing and social media marketing skills to engage beauty and lifestyle audiences. This is an onsite role focused on driving brand awareness and digital presence.
TAL's take
A well-defined marketing role at a recognized niche consumer brand, though compensation and specific years of experience are not disclosed.
The JD provides a highly specific breakdown of content creation responsibilities, platforms, and required creative skill sets.
Must haves
- Strong creative writing and communication skills
- Understanding of Instagram, YouTube Shorts, and social media trends
- Basic knowledge of digital marketing and content strategy
- Ability to work in a fast-paced creative environment
- Interest in beauty, fashion, and lifestyle content
- Good storytelling and audience engagement skills
Tools and skills
Nice to have: content strategy, creative ideation, brand storytelling, trend research, campaign planning.
About the company
Recognized luxury consumer brand featured on national media, operating as an established mid-stage entity.