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Content Strategist

Discovered MENADubai, United Arab EmiratesPosted 19 May 2026

Discovered MENA is hiring a Creative Director to lead social content strategy for a high-profile founder with 6M+ followers. You will oversee creative vision, episodic format development, and execution for TikTok, Instagram Reels, and YouTube Shorts. The role involves managing a team of editors and videographers while optimizing for viral performance. This position is based in Dubai and requires a deep understanding of audience psychology and platform algorithms.

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Experience

4-7 years

Function

Arts and Design

Work mode

Onsite, United Arab Emirates

Company

Tier 2

What you will work on

Discovered MENA is hiring a Creative Director to lead social content strategy for a high-profile founder with 6M+ followers. You will oversee creative vision, episodic format development, and execution for TikTok, Instagram Reels, and YouTube Shorts. The role involves managing a team of editors and videographers while optimizing for viral performance. This position is based in Dubai and requires a deep understanding of audience psychology and platform algorithms.

TAL's take

Quality 55/1005/5 clarityTier 2 company

Solid tier-2 role with clear, high-impact scope focused on a prominent personal brand.

Very clear, well-defined responsibilities centered on social media content leadership.

Must haves

  • Four to seven years experience in short form content strategy or creative direction
  • Deep expertise in short form storytelling
  • Proven ability to conceptualize viral formats and audience retention structures
  • Comprehensive understanding of TikTok, Instagram Reels, and YouTube Shorts algorithms
  • Strong experience guiding post production teams and video editors

Tools and skills

short form content strategycreative directiontiktokinstagram reelsyoutube shortsstorytellingpost production guidance

Nice to have: ai tools.

About the company

unfamiliar company, default mid-tier

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