Director of Marketing
Divine Mercy University is seeking a Director of Marketing to lead strategy and execution for their graduate counseling and psychology programs. The role involves managing the marketing team, overseeing budgets, driving lead generation, and collaborating with cross-functional departments like admissions and IT. Candidates are expected to align marketing efforts with the university's Catholic mission and identity. This position requires strong leadership, analytical skills, and the ability to manage complex departmental operations.
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Experience
Experience not specified
Function
Marketing
Work mode
Onsite, United States
Company
Tier 2
What you will work on
Divine Mercy University is seeking a Director of Marketing to lead strategy and execution for their graduate counseling and psychology programs. The role involves managing the marketing team, overseeing budgets, driving lead generation, and collaborating with cross-functional departments like admissions and IT. Candidates are expected to align marketing efforts with the university's Catholic mission and identity. This position requires strong leadership, analytical skills, and the ability to manage complex departmental operations.
TAL's take
Niche academic leadership role at a private university with clearly defined administrative and strategic responsibilities.
Clear leadership scope within a marketing function for an academic institution, though specific marketing technologies are not detailed.
Must haves
- Supervise graphic design and social media staff
- Direct response and lead generation marketing experience
- Manage annual marketing budgets and media channel optimization
- Research and data-driven decision making
- Cross-functional collaboration with admissions and IT
- Respect for Catholic identity and values
About the company
Academic institution specializing in graduate psychology programs.
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