
Boba Bhai
Boba Bhai Product Manager
Boba Bhai is a lifestyle beverage brand bringing the universe of boba tea and burgers to India's flavor-seekers.
Get represented
5 minutes to evaluate. 6 months of representation.
What is Boba Bhai?
Boba Bhai is a lifestyle QSR brand specializing in 'Indianized' Bubble Tea and Korean-inspired burgers and street food. The brand focuses on premium ingredients and vibrant, Instagram-aesthetic packaging to appeal to Gen Z and millennials.
You'll be a good fit if you have
- You are a proven builder and have 2–4 years of PM experience and a track record of shipping real products in the QSR, retail, logistics, or consumer internet space.
- You think in systems, not just features, enjoy the challenge of connecting digital interfaces with the realities of physical supply chains and store operations.
- You take full accountability for the product roadmap and are comfortable making decisions in a high-growth, execution-heavy environment.
- You are an execution specialist and prefer a fast-paced culture where you can translate complex business needs into clear engineering requirements and ship reliable solutions.
- You value cross-functional collaboration
- You enjoy working in the office alongside founders and operations teams to solve operational hurdles in real time.
Key Responsibilities
- Roadmap Ownership: Define and lead the product strategy for both internal tools (inventory, procurement, accounting) and customer platforms (app, web, in-store).
- Execution & Shipping: Translate business and operational needs into clear requirements, partnering with engineering to deliver reliable, high-impact solutions.
- Operational Efficiency: Build systems that enhance store-level visibility, enable data-driven decision-making, and bolster supply chain reliability.
- CX Optimization: Continuously improve the customer journey across dine-in, delivery, and digital touchpoints.
This is not a cold application
You're in the top 1%. We represent you to Boba Bhai. Not the other way around.
The Boba Boom
India's fastest-growing bubble tea and Korean fusion chain.
Why Boba Bhai
The Indian beverage market is undergoing a cultural shift toward experiential, 'Instagrammable' flavors that go beyond traditional tea and coffee.
Boba Bhai is capturing this wave by building a premium, vibe-heavy brand that brings high-quality bubble tea to the mainstream Indian youth.
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