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FamPay

FamPay

FamPay Principal Product Manager

FamPay is building India's first neo-bank for teenagers, enabling them to make payments and learn financial literacy.

LocationBengaluru
Experience7-11 Years

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What is FamApp?

Formerly FamPay, FamApp is India’s premier neobank designed specifically for teenagers and their families. It features a numberless card and UPI capabilities, allowing minors to spend safely under parental supervision.

You'll be a good fit if you have

  • Strong Product Management experience in B2C/consumer-facing products, especially in growth-stage startups with a focus on user acquisition and onboarding.
  • Deep expertise in building product-led growth (PLG) engines and scalable referral loops.
  • Proven ability to optimize unit economics and manage CAC to LTV outcomes.
  • Strong understanding of performance-led marketing integration with product funnels.
  • Expertise in data analytics, user segmentation, and designing high-converting onboarding journeys.
  • A collaborative leader with experience mentoring and managing high-performing Product Managers.
  • Bonus: Experience in fintech product development and scaling, with a strong analytical mindset and a passion for creating products for a young, digitally native audience.

Key Responsibilities

  • Define and execute the overarching user acquisition strategy through a product lens, driving sustainable user expansion.
  • Architect and optimize the end-to-end onboarding funnel, including KYC and activation, to ensure a frictionless journey for users.
  • Collaborate with the data team to segment users and personalize onboarding journeys, continuously iterating to improve conversion rates and acquisition efficiency.
  • Partner closely with Brand, Marketing, Design, and Engineering to align product outcomes with brand identity and performance-led marketing goals.
  • Lead and mentor a team of Product Managers, fostering a culture of analytical rigor, bold experimentation, and high-impact delivery.
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Empowering Gen Z

Leading the way in teenage financial independence.

10M+
Users
₹100Cr
FY25 Revenue
Profitable
Status

Why FamPay

Teenagers in India lack the tools to handle digital payments independently, missing out on early financial education.

FamPay provides a secure and social way for the next generation to learn money management by doing, fostering a financially literate India.

Problems that matter. Company that matters. Infrastructure that matters.

Highlight

FamApp in the news

Exclusive: FamApp's turnaround with profitability, new round and co-founder exit
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Exclusive: FamApp's turnaround with profitability, new round and co-founder exitTurnaround
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Indian fintech start-up FamPay lands $38m in Series A round
FinTech Futures
Indian fintech start-up FamPay lands $38m in Series A roundFunding
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