YouTube Unveils Affordable Premium Lite Plan in India

CosmicTaco · 2025-09-29T18:49:42.357403+05:30

- YouTube has rolled out Premium Lite in India, priced at INR 89 monthly. - This plan offers ad-free streaming across devices but includes ads in YouTube Shorts. - The initiative looks to boost creator revenues and tap into India’s vast user base. - YouTube aims to address India's demand for budget-friendly digital services. - Investments exceeding INR 850 Cr are planned to support Indian creators. Source: [Inc42](https://inc42.com/buzz/youtube-pilots-premium-subscription-plan-for-inr-89-per-month-in-india/)

YouTube has rolled out Premium Lite in India, priced at INR 89 monthly.
This plan offers ad-free streaming across devices but includes ads in YouTube Shorts.
The initiative looks to boost creator revenues and tap into India’s vast user base.
YouTube aims to address India's demand for budget-friendly digital services.
Investments exceeding INR 850 Cr are planned to support Indian creators.

Source: Inc42