CosmicTaco

Wiggles Faces Cash Strain Amid Expansion Fallout

CosmicTaco · 2025-07-15T11:31:17.156363+05:30

- Wiggles, a Pune-based pet care startup, is nearing collapse with only two months left of financial runway and an exodus of employees after unpaid salaries spanning over a year. - Despite previous successes and a $5.5 Mn pre-Series A funding, Wiggles' expansion initiatives led to rising costs and the inability to secure new funding for profitability. - To cut losses, Wiggles exited its service business, significantly reducing revenue and leaving its operational focus solely on products. - Employee morale is low due to unpaid wages, drastically reducing their workforce, while distributors struggle with unsold inventory due to storage issues. - The future of Wiggles hinges on potential upcoming investments, aiming to break even while questions loom over the founders' focus amid involvement in a separate venture. Source: [Inc42](https://inc42.com/features/inside-wiggles-woes-cash-crunch-employee-exodus-an-uncertain-future/)

Wiggles, a Pune-based pet care startup, is nearing collapse with only two months left of financial runway and an exodus of employees after unpaid salaries spanning over a year.
Despite previous successes and a $5.5 Mn pre-Series A funding, Wiggles' expansion initiatives led to rising costs and the inability to secure new funding for profitability.
To cut losses, Wiggles exited its service business, significantly reducing revenue and leaving its operational focus solely on products.
Employee morale is low due to unpaid wages, drastically reducing their workforce, while distributors struggle with unsold inventory due to storage issues.
The future of Wiggles hinges on potential upcoming investments, aiming to break even while questions loom over the founders' focus amid involvement in a separate venture.

Source: Inc42