What's your take on quick commerce

I believe quick commerce definitely helps in scenarios of emergencies, say medicines and likewise. I've not been in any instant emergency to get groceries and electronics to be delivered under 10 mins. Moreover food can wait for a while, if not I can still get them from a nearly accessible restaurant. The urgent need of quick commerce appears to be built by companies on the domain, the gamification like quick delivery with an adrenaline rush. How do you feel about the need for quick commerce ? What about our delivery folks rushing fast paced in city traffic to deliver that coke for you under 7 minutes!

I believe orders can be aggregated and delivered once or twice a day. Or even like pickup stores. What are your thoughts on this?