Skincare Brand Sells Eggs Amid NYC Shortage

• The Ordinary, a skincare brand, sold eggs for $3.37 a dozen in NYC to address the egg shortage.
• Bird flu outbreaks have caused an egg shortage, leading to skyrocketing prices.
• The Ordinary teamed up with art collective MSCHF for this publicity stunt.
• The promotion was praised for providing affordable eggs and clever marketing.
• Some customers criticized the vegan brand for selling eggs.

Source: Hindustan Times, Hindustan Times