Seeking Users: New Dating App Idea Focused on Finding "The One"
What: Exclusive dating app for discerning singles 25-35 (initially men & women) seeking committed, long-term relationships.
Who It Serves: • Single men & women aged 25-35, prioritizing quality connections and lasting love. • Users seeking meaningful conversations and genuine connections, not endless swiping. • Individuals valuing safety and privacy. • Focuses on monogamous heterosexual relationships (for now).
Who It Doesn't Serve: • Casual dating or hookups. • Users under 25 or over 35 (initially). • Those preferring a large pool of matches. • Non-monogamous or alternative relationships.
Why: • Platform dedicated to finding lasting love. • Combat superficial connections in dating apps. • Unique solution in a casual dating market.
Strengths: • Curated Matching: One high-quality match per day • Encourages voice and video calls for deeper human interactions. • Safety and Authenticity: Strict verification and AI prevent fake profiles • Encrypts chats, prioritizes encrypted voice notes, and emphasizes user control over data. • Invitation-only system attracts serious daters.
What We Don't Do: • No unlimited matches or endless swiping. • Group Events/Forums: Avoids distractions from your dating journey. • Protects user privacy by not monitoring conversations, but offers reporting tools for abuse or violence.
What’s more: • Rewards and time-based incentives to encourage deeper engagement. • Relies on user reporting, feedback, and AI to identify and prevent fake profiles. • Verification: Government ID and social media verification. • Transparency: Open communication with users on safety measures.
Find lasting love and meaningful connections. Let's rewrite the dating experience, together.
Sign up for user interest here - https://forms.gle/KW1xgjgu4vShcsxBA
Open to suggestions, things that you feel are wrong/extra, roast but no abuse Adding some common queries in comment below
would like to understand more on how will app ensure users will only look for long term relationships but not any other motive
and also how app will verify social media account
Okay so two problems you have highlighted.
Cannot ensure if users are only here for long term. But suspicious behaviour like someone mentioned below, of moving girls to Instagram and unmatching to get new ones will get flagged. But yes, the features are very open and can be exploited. Will think over this again.
Social media linking, like others have it. Will capture data and verify what they have mentioned to us. Certain details we'll take that will be privy only to users and never shown to their matches.
linking social media is fine but how will that help to validate because it's easy to maintain so many accounts 😊
intention is not to discourage but trying to understand more about the thought.
Also once match is done then during calls or chats some info could have been shared and later if they wanna unmatch how does that work
Logistics and Functionality: • How do I get an invitation? Sign up for user research to help validate the idea. • What's the in-depth questionnaire like? Details will be shared with user research signups. • Can I see more than one match per day? You can only speak with one match at a time. Unmatch with the current one to connect with the next. • How do the voice and video calls work? Integrated within the platform. • What are the specific safety measures in place? ID verification and account monitoring for suspicious activity.
Target Audience and Matching: • Will the age range expand in the future? Probably. • What if I'm not looking for a monogamous relationship? The app currently focuses on monogamous heterosexual relationships. • How does the algorithm ensure compatibility? A set of questions considers both external factors and emotional compatibility. • What happens if I don't like my daily match? You can decline or skip the match, but will need to wait for the next day's recommendation.
Monetization and Privacy: • What are the premium membership features? Not yet determined. • How does the app make money? Through brand collaborations. • Can I opt out of receiving rewards or incentives? We believe the rewards will be valuable, but users can opt-out.
Overall Concept: • Isn't one match per day a bit restrictive? Yes, but we cater to those who value quality over quantity. Other apps exist for those seeking numerous options. • What if there just aren't enough users in my area? Location is a factor considered by the algorithm, but not a limiting one.
Curious to know your motivation to bring about this? Don't say the standard answer - got fed up of dating apps / casual relationship etc.
Can you share in more depth the reason and the pain that pivoted you to think about this?
And also, who else is there for this idea? I see you mention "we", hence assuming it's you and someone else?
The standard answer is this obviously. But what I realise this was just what we see outside, it is not actually the core problem. There are levels to how human perceive relationships and dating, and these apps facilitate that but also ruin the experience (double edged sword)
In MBA terms, a huge gap between dating and matrimony. Chunk of 25-35 want someone constant but can’t find them for a lot of reasons. Marriage is too big a commitment, esp in this age where laws are skewed (fake cases degrade experience of women who are genuinely caring)
This idea stemmed from (and on) Grapevine and have two viners backing me up on this project. Hoping we wade through 🤞
Suggestion- To limit the number of matches per week.
A feature that caps the number of matches a user can receive. This will encourage users to be more selective and thoughtful about their choices, rather than swiping blindly.
I’m curious about why this venture is limited to heterosexual relationships and a specific age group even if it is for now. Logistically speaking, there is nothing different you have to do to cater to other sexualities and age groups right? It comes across as rather non inclusive TBH.
Okay, let's go one by one. We are limiting to heterosexual and monogamous only. Once you open to different genders and sexualities, the permutation and combination will increase. The client base will be too big to handle and chances of error will increase. We are building a closed community of like minded (long term seeking) individuals and don't want the experience to sour. We will expand to be inclusive, for sure, but would need deeper research for serving them.
For age, 25-35 yo have been through the swiping and dating culture and tired out. They are in between wanting a partner but not sure about getting married yet. Less than 25 yo, we believe should explore and understand people and themselves. Too young to commit to anything. Should try their lucks at the existing dating apps. Above 35 y, esp in India, the customer pool gets drastically reduced. They are mostly seeking partners for marriage, and hence can use the matrimony apps.
If you are selling monogamous relationships, heterosexuals aren’t the only takers. So you are refusing to serve a section of society despite there being a need and willingness to pay.
As for the logistics of customer base becoming too large, did it occur to you to restrict to one caste or religion so as to “not sour” the experience? Would you, for example, make a statement that the Muslim personal law is complex, we need more time to understand it and so for now, this app caters only to major religions? Didn’t that sound extremely problematic? So then why the same attitude towards the queer community?
The whole narrative of we’ll be inclusive later doesn’t help because you are calling out one customer base as more important than another.
Why do you need to raise for a dating app? Bear development and running cost and actually server users.
The best GTM for you is to never raise funding and rather make users match and allow them to exchange 2 messages and then ask 50inr or get 2 people onboard via invite to earn credit and continue conversation. So you get 2+2=4 new people or 50Inr and you might lose two people if they actually marry off.
This way you can actually earn sustainable profit and actually serve users who will boast about it in the long run. (This has just popped out. Think better than this and be a bootstrap dating app if you can. Marketing challenges can be solved if you only focus on the Bangalore population. )
Haha hold on hold on. This idea stemmed to help people and not money making to start with it. I have plans to have collabs which will pay much of it, but not adverse to premium features.
But this MLM idea can be additional, not core.
I genuinely would love people to leave the platform and get married. Maybe we have a wedding arm too. You get 20% discount if you met on our platform, something like that 😅
With India's population, we wouldn't run out of people even of most of them got married (highly unlikely)
You are good to go. Just keep bootstrapped.
Is this for yourself, feels like it
I have heard Hinge has a somewhat similar approach
PS: Not a dating / dating app expert, Have been on Zero dates in my life
Will not be able to signup sadly 🥲. You might want to check "Verona", they do something similar in this space
