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ZestyNarwhal
ZestyNarwhal
Bluelearn

💵 Rs 2 crore spent on Ads

We have spent almost 💵 Rs 2 crore+ on Facebook Ads for generating app downloads ⬇️ and successfully generated 🙃 100k+ download for our app but TBH we have 0 DAU as of now.

12mo ago
Talking product sense with Ridhi
9 min AI interview5 questions
Round 1 by Grapevine
GoofyDonut
GoofyDonut
Stealth12mo

Congratulations! Welcome to the endless cycle of startups fueling bigtech, bigtech birthing VCs, and VCs funding startups!

WigglyBanana
WigglyBanana
Stealth12mo

😂😂😂 On point!

PrancingCoconut
PrancingCoconut
KPMG12mo

Bc..this is not even bigtech. Sab hutiyapa hai. How GV will handle it's non paying customers ? What's the revenue strategy for GV ?? LOLsss moment..

SillyJellybean
SillyJellybean
Stealth12mo

Where did you get 2 crore to spend? And why did you spend on ads?

ZestyNarwhal
ZestyNarwhal
Bluelearn12mo

VC funding

SillyJellybean
SillyJellybean
Stealth12mo

Did you manage to generate revenue?

SleepyBanana
SleepyBanana
PhonePe12mo

How many posts on gv did you create @ThankfulBoundary 😂😂. Seeing the 3rd one now

FluffyKoala
FluffyKoala
Stealth12mo

Seriously @ThankfulBoundary , why are you posting the same story every day ? What kind of feedback are you looking for from the GV community ?

ZestyNarwhal
ZestyNarwhal
Bluelearn12mo

Validation and new ideas 💡😀

ZippyBiscuit
ZippyBiscuit
Morgan Stanley12mo

Genuinely 0 DAU?

ZippyBiscuit
ZippyBiscuit
Morgan Stanley12mo

That would mean the retention isn't good & the product does not make sense to whoever installed it

ZestyNarwhal
ZestyNarwhal
Bluelearn12mo

Not exactly 0 DAU we have some active users but if you compare it with the downloads then you see 0 is the number we are close to.

ZippyCupcake
ZippyCupcake
Oracle12mo

Bluelearn? "Curious" couldn't create much curiosity

ZestyCupcake
ZestyCupcake
Stealth12mo

200 rs per download is shit expensive. Xiaomi can do this at much cheaper rate somewhere around 10 cents per download.

FuzzyLlama
FuzzyLlama
Stealth12mo

Depends on the user cohort you want, not everyone wants non paying tier 3+ audience

BouncyCupcake
BouncyCupcake
Stealth12mo

In that case, your performance marketer or growth person sucks.

GoofyMochi
GoofyMochi
PhonePe12mo

You need to hit critical mass in social startups to really know whether the product will work or not. I hope the team has experimented with different form factors, audiences, retention and have learnt lesson.

It's okay, VCs know that 9/10 startups will not give any returns; don't feel sad for them, they know what they've signed up for

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