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Grapevine

Myntra Joins Quick Commerce Race with 4-Hour Deliveries in 4 Cities

  • Myntra is testing a four-hour delivery service in Bengaluru, New Delhi, and two other cities.
  • The service will initially offer a smaller selection of items to customers.
  • Myntra plans to expand this service to multiple cities by the end of the year.
  • The quick commerce sector in India is booming, led by Zepto, Blinkit, and Swiggy Instamart.
  • Myntra's move follows its M-Express service and aims to boost sales with faster deliveries.

Source: Inc42

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First you will get the benefits for free and then the convenience fee when you get hooked. Casual habit of going out ...