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Kirana Stores Shutting Down Amid Quick Commerce Competition
- Nearly 2 lakh kirana stores have closed due to the rise of quick commerce platforms.
- The All India Consumer Products Distributors Federation (AICPDF) reports that 45% of the shutdowns occurred in metropolitan areas, followed by Tier 1 cities (30%) and Tier 2/3 cities (25%).
- Quick commerce platforms are accused of predatory pricing, offering heavy discounts to establish a market monopoly.
- Kirana stores are adapting by accepting orders via WhatsApp and phone calls, and exploring ways to establish an online presence.
- The AICPDF has voiced concerns to the government and the Competition Commission of India about the rapid growth of the quick commerce sector.
Source: Outlook Business
16mo ago
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