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India Becomes Key Growth Market for Consumer Goods Giants as China Slows

  • India is emerging as the next big growth market for consumer goods giants like PepsiCo and Unilever, filling the gap left by China's uneven recovery.
  • Companies are targeting India's diverse population and untapped rural market with new flavors and size variants, driven by the country's fast-paced economic growth.
  • Major consumer goods firms expect higher government spending, a better monsoon season, and a resurgence in private consumption to boost consumer spending in the coming quarters.
  • The combined market share of top multinational companies in India is projected to rise, while their market share in China is expected to decline.
  • Consumer goods companies are heavily investing in India with new product launches and packaging upgrades, contrasting with muted growth in China.

Source: Reuters

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