How do influencers get collabs?
Genuinely want to understand how can influencers reach out to brands for collabs? Everyone seems to be investing but no one seems interested in working
Also, if your company hires influencers please comment
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There are ad agencies and marketing companies which manages influencer.
Like ayush shukla firm finnet which used to manage sharan Hegde.
So it's bidirectional. Anyone can approach.
Yes, even cred hires these firm for influencer marketing. Reason is
- High trust
- Fast results
Hope it's helpful
Two questions
- Can we not collab with brand directly? Eliminating middle men
- How does one approach these firms to sign us up?
-
Yes, u can. But for that u need to be a big creator like 100k in niche like gen ai or 1M in mass like Ashish or nischal.
-
Cold mail, contacts and networking.
Why are u asking these questions?
R u an influencer or wannabe one?
A lot of really popular influencers get reached out. Either through agencies they’re being represented by or brands usually contact them.
Micro influencers tend to DM brands, not a huge success ratio there. Or you just wait for a brand to reach out to you.
What do u mean by "Everyone seems to be investing but no one seems interested in working"