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CosmicTaco

Home and Personal Care Brand Beco Raises $10 Million from Tanglin Venture Partners

  • Home and personal care brand Beco has secured $10 million in funding led by Tanglin Venture Partners, with participation from Titan Capital Winners Fund, Asian Paints promoter Manish Choksi, Rukam Capital, and Synergy Capital.
  • The Mumbai-based company, which offers eco-friendly products, plans to use the funds to boost production capacity, invest in R&D, strengthen offline sales infrastructure, and raise brand awareness.
  • Beco aims to expand its presence from 10,000 retail stores in over 20 cities to 30,000-40,000 stores within the next 12 months, with over 50% of sales expected from offline channels.
  • The company also has a strong presence on e-commerce and quick-commerce platforms like Amazon, Zepto, Blinkit, Swiggy Instamart, and DMart Ready.
  • Founded in 2019, Beco aims to triple its revenue by next year, driven by a surge in consumer demand for new D2C brands and speedy deliveries offered by quick-commerce platforms.

Source: Economic Times

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