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ChatGPT Adoption Surges in India Amid Monetization Challenges

  • OpenAI's ChatGPT sees rapid growth in India, becoming one of its fastest-growing markets.
  • Despite high user engagement, revenue generation lags behind, with only $8 million spent on subscriptions compared to $330 million in the U.S.
  • A significant barrier is the cost of subscriptions, with the cheapest plan priced at $20 per month, considered expensive for Indian users.
  • OpenAI is exploring partnerships with local telecom giant Reliance Jio to increase reach and user base.
  • The revamped image generator feature has contributed to a surge in downloads, making India a key player in ChatGPT's global user base.

Source: TechCrunch

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