PeppyCoconut
PeppyCoconut

CAC for Indian apps

Hi folks, what are some benchmarks or recent numbers that you have seen for app businesses in India along with category?

14mo ago
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JumpyNoodle
JumpyNoodle
Siply14mo

Cost per install = Rs 40-70 Cost per conversion (Paid)= Rs 500-700 for a product of Rs 100 avg. Use the 5-7x multiplier to calculate the cost per conversion for costlier products

JumpyWaffle
JumpyWaffle

@Soprano90 thanks for sharing. Very interesting

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