Apple's Secret Study on Smart Glasses

• Apple is conducting an internal study on smart glasses, codenamed Atlas, to gather employee feedback on current market offerings.
• The study is being led by Apple's Product Systems Quality team, part of the hardware engineering division, with plans for additional focus groups.
• An internal email was sent to select employees at Cupertino headquarters, inviting them to participate in the study.
• Apple aims to launch its own smart glasses by 2027, with previous rumors and patents indicating ongoing development.
• The company is analyzing competitors like Meta's Orion prototype and could design glasses with camera, Siri integration, and built-in speakers.

Source: Apple Insider, Mac Rumors