To all those people behind the ad business. Today i see an ad in every app, be it a food delivery or ride hailing, can anyone point out what are the conversions of these ads? Is it a success for the businesses?
most famous ads don't target much on conversion, rather it's on impression and brand recall. anyways conversion make ~2%. no Instragram ads is not economical and burns money to build retention
Hello Product manager, I was working on some b2b idea and one thing made me to research about D2C brands marketing on fintech apps through coupon cards. And i have seen D2C market getting good conversation rates than google ads. Even fin...
I wanted to share something I recently created: https://kydo.land - a platform that generates personalized stories for kids. It started as a passion project for my own children to make storytime more magical and has now grown into someth...
Hey guys, last year I built an website to match B2B advertisers and publishers. Like Ad-Mob but for bigger brands and platforms.
Mostly think: the ability to seamlessly explore and book ad spaces in popular apps like PhonePe, Paytm, a...
Any numbers around the revenue contribution from the ADs which players like swiggy zepto display on waiting page? Is it actually a significant enough opportunity for them?
