Meta's Smart Glasses Outsell Traditional Ray-Bans Pre-AI Rollout

CosmicTaco · 2024-10-22T08:52:56.220701+05:30

- Ray-Ban Meta smart glasses top-selling product in 60% of Ray-Ban stores in Europe, Middle East, and Africa. - Despite lack of AI features in Europe, sales remain strong. - Consumers possibly attracted to glasses' speakers and cameras over AI capabilities. - Success of Ray-Ban Meta glasses exceeds Meta's initial expectations. - Early success may influence Meta's extended partnership with EssilorLuxottica. Source: [Techcrunch](https://techcrunch.com/2024/10/21/metas-smart-glasses-outsell-traditional-ray-bans-in-some-stores-even-before-ai-features-roll-out/)

Ray-Ban Meta smart glasses top-selling product in 60% of Ray-Ban stores in Europe, Middle East, and Africa.
Despite lack of AI features in Europe, sales remain strong.
Consumers possibly attracted to glasses' speakers and cameras over AI capabilities.
Success of Ray-Ban Meta glasses exceeds Meta's initial expectations.
Early success may influence Meta's extended partnership with EssilorLuxottica.

Source: Techcrunch