Marketing done wrong!! They need to check their data!

Received a LinkedIn connection request that left me scratching my head: “India’s only Matchmaking portal for Ivy & Top B-School Alumni.” The pitch even went on to say they had lots of my batchmates enrolled for their services. What a joke 😆

A quick glance at my profile would reveal I’m a Tier 3 graduate, hardly the Ivy League or top B-school alum they’re targeting.

Classic case of marketing gone wrong, likely due to poor data segmentation or a lack of basic research. Made me question the credibility of the service. If they can’t get something as basic as my educational background right, how can they be trusted to match people effectively?